Film School: Bad Bunny Super Bowl halftime show (2026)

Bad Bunny Super Bowl halftime show (2026) Bad Bunny Super Bowl halftime show (2026)

Unpacking the history, colonialism, inclusivity, and monumental production of the superstar’s live music performance.

References

Bad Bunny‘s Superbowl halftime show was packed with cultural, political, and economic references, messaging, choreography, and legacy:

@vox

Did you catch these nods to Puerto Rican culture and history during Bad Bunny’s Super Bowl halftime show? 👀🇵🇷 Vox’s deputy editor and Benito aficionado @izzie_ramirez breaks down some of the most important moments. You can read the full analysis at the link in our bio. #BadBunny #BadBunnySuperBowl #BadBunnyHalftimeShow #BenitoBowl #SuperBowlLX

♬ original sound – Vox – Vox

The Real Deals

According to Variety, the show’s authentic cultural references included an actual wedding, real vendors…

… and Ricky ‘Hawaii’ Martin:

“the fact that Benito brought Ricky Martin, who opened the doors for the latino stars to do the crossover & compete on the same level as the English speaking mega pop stars, to this stage, was a beautiful recognition of the role Ricky had played for almost 30 years ago so this moment could be even possible today. And in a way, a reparation.”

More in Luiz Fernando‘s original post:

A Hawaiian perspective, via Aja Dang:

Lady Gaga

“She steps into Bad Bunny’s world, adapting to his culture, his rhythm, his sound – not the other way around.” Why Lady Gaga’s surprise appearance was a significantly and affectionately subversive inclusion:

@marthamarialopeztv

Why did Bad Bunny bring out Lady Gaga at the Super Bowl Halftime Show? This was one of those moments that had people scratching their heads. But it wasn’t random. From the way Monaco sets the tone, to the wedding scene on the field, to Lady Gaga stepping in as the wedding singer backed by a Puerto Rican band, Bad Bunny was telling a story visually. This wasn’t about her being Latina or not. It was about intention, culture, and who gets to step into whose world on the biggest American stage. Once you actually look at the details, it starts to click. What did you think when Lady Gaga appeared? Did this breakdown change how you saw that moment? Let me know in the comments below, and as always, I will definitely do the same. Besitos. #BadBunny #superbowl #halftime #LadyGaga #puertorico @Bad Bunny @ladygaga

♬ original sound – Martica | Reporter & Music Pro

Behind the Scenes

More on the stage production, including how it was built in seven minutes:

Further Viewing

Elize Fleury presents the most satisfying analysis of Bad Bunny’s vocals:

@elizefleury

Cómo imitar a Benito @Bad Bunny 🐸❤️ OBS: Não sei o que deu em mim que em vez de falar SÍLABA falei CONSOANTE em vários momentos, perdón! 😭❤️‍🩹

♬ som original – elizefleury

“Nobody is more powerful than the united people.” Bad Bunny’s full one-hourLecture On Activism At Harvard (yes, with English subtitles):

A message which was also part of the discourse after Kendrick Lamar‘s own Super Bowl halftime show, which similarly signalled what were ultimately deemed to be revolutionary cosplay, and which bears repeating (the full thread is worth your time):